Many businesses are starting to use AI to make their work easier, and if you’re using GoHighLevel you might be thinking about adding an AI Employee to help with tasks.
An AI Employee can do many jobs like answering customer questions, assisting with sales, or creating content.
But figuring out how to price these services can be tricky. In this post, we’ll explain how to price your GoHighLevel services when you add an AI Employee.
Know Your Costs
Before setting a price, you need to know how much AI costs. This includes the cost of the AI tools you use, like chatbots or other software, and the time you spend setting everything up.
Even though AI will save you time later, there will be some work at the start to set it up and make sure everything works well. These costs should be included in your pricing.
Decide What the AI Employee Will Do
Think about the tasks your AI Employee will handle. Some common tasks for AI are:
- Customer Support: The AI can answer common customer questions at any time of day.
- Lead Qualification: The AI can talk to potential customers and decide if they are interested in what you offer.
- Content Creation: The AI can help write blog posts, social media updates, or emails.
- Sales Follow-ups: The AI can automatically send follow-up messages to people who show interest in your products or services.
These tasks can save your clients time, and your pricing should reflect that value.
Show the Value to Your Clients
Pricing should be based on the value the AI brings to your clients. For example, if the AI can help a client save time or make their business run more smoothly, that should be shown in your pricing. Here are some ways to show value:
- Time Saved: For example, “Save 10+ hours each week by letting AI handle customer questions.”
- Improved Efficiency: The AI works faster and without mistakes, so tasks can be completed quicker.
- Cost Savings: If a client doesn’t need to hire extra staff because of the AI, that’s a huge saving.
You can use examples like “AI handled 100 customer inquiries in one hour” to show how much work it saves.
Offer Different Pricing Plans
Not all clients will need the same level of AI support, so it helps to have different pricing plans. Here’s an example:
- Basic Plan: The AI handles simple tasks like answering basic questions. Price: $300/month.
- Pro Plan: This plan includes more features, like helping with sales and creating content. Price: $500/month.
- Enterprise Plan: This plan is for businesses that want full support with custom AI tasks. Price: $1,000/month or more.
Having different plans allows clients to pick the one that fits their needs.
Charge Based on Usage
Another way to set your prices is by charging based on how much the AI is used. For example:
- Per Task: Charge a set amount for every task the AI completes, like answering a customer question or qualifying a lead.
- Per Interaction: Charge based on the number of times the AI interacts with people, like sending a follow-up email or answering a question.
This pricing method works well for businesses that don’t need AI all the time but still want to use it when necessary.
Bundle AI with Other Services
You can also offer the AI Employee as part of a bigger package.
For example, you could offer a package that includes both AI and other GoHighLevel services like CRM management and marketing funnels.
This can make your services more attractive because clients are getting more value for the price.
This way, clients get everything they need in one package.
Offer a Free Trial or Demo
Some clients might be unsure about using an AI Employee, so offering a free trial or demo can help.
A free trial allows them to test the AI and see how it works.
You could offer them a limited-time free trial or a live demo of the AI’s abilities.
This can help you gain their trust and encourage them to sign up for a paid plan.
Use Examples to Show ROI
Once you have set your pricing, use real examples or case studies to show how your AI services have helped other businesses. For example:
- “Our AI saved XYZ Company $5,000 in customer support costs in 3 months.”
- “Clients who use our AI Employee see a 20% increase in lead conversion.”
These examples can show potential clients how your AI Employee will improve their business.
Test Your Pricing and Adjust
Pricing is something you can change over time.
Start with a plan and see how your clients respond. If you get feedback that your prices are too high or too low, you can adjust them.
Make sure to watch how the AI is performing and whether it’s delivering the value you promised.
By following these tips, you can set a pricing strategy that works for both you and your clients.
The key is to show how your AI Employee saves time, reduces costs, and helps businesses grow. With the right pricing and a clear value proposition, your AI-powered GoHighLevel services will be a success!
